https://tolaoseni.com
2025-10-04T01:48:42+00:00
always
0.5
https://freight.cargo.site/t/original/i/N2547117524870055086995634170960/MJump-SKY-SITE-6.gif
<div class="page-title"><span class="caption-alt"><div class="page-title">NikeSKIMS — Bodies At Work</div><b>
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">The world’s been afraid to obsess over women’s bodies. That’s why our sports bras and leggings don’t fit. So what happens when we do obsess? Introducing: NikeSKIMS — designed to the exact specifications of women’s bodies, finally.<br />
</span><br />
</span><span class="film-tag" style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);">Film </span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"> <span class="button-15">Creative</span> September 2025</span></div>
https://freight.cargo.site/t/original/i/H2548063991595580597387359202384/Nike-RUNSKI-Event-2.jpg
<div class="page-title"><span class="caption-alt">Nike — RUNSKI<b><br />
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);"><div class="page-title"><span style="color: rgba(0, 0, 0, 0.4);">Getting high schoolers to run is no easy feat. But meeting students where they usually are (streaming online) and taking that offline seemed to get them moving. We enlisted streamer Druski and created a Vis ID that mimicked Nike’s Running VC spending a day in a kid’s backpack.</span></div></span>
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><div class="page-title"><span class="visual-direction-tag" style="color: rgba(0, 0, 0, 0.6);">Concepting</span> <span style="letter-spacing: 0em;"> November 2024</span></div></span></div>
https://freight.cargo.site/t/original/i/C2548158746709162860135501835344/LeBron-x-Bronny-Square.jpeg
<div class="page-title"><span class="caption-alt">Nike — LeBron x Bronny<b><br />
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);"><div class="page-title"><span style="color: rgba(0, 0, 0, 0.4);">Nothing says ‘Welcome to the league’ better than a classic rookie prank. When Bronny and LeBron became the first father-son duo to play in the NBA together, it was only right we celebrate this historic moment *LeBron-style*.</span></div></span>
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><span class="film-tag">Film</span> October 2024</span></div>
https://freight.cargo.site/t/original/i/S2548414688826825154365830769744/The-Floor-is-Ours-Caitlin.jpg
<div class="page-title"><span class="caption-alt"><div class="page-title">Nike — The Floor is Ours</div><b>
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">From Caitlin Clark, A’ja Wilson, and Sabrina Ionescu, Nike’s dominance in the W is clear. So when All Star Weekend landed in Caitlin Clark’s hometown of Indianapolis, here came the perfect opportunity to put everyone on notice: Nike athletes steal the show every time. </span><br />
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><span class="button-15">Creative</span> </span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);">July 2025</span></div>
https://freight.cargo.site/t/original/i/U2548429387764352152421554498640/Gearfest.png
<div class="page-title"><span class="caption-alt">USC — Gearfest: Gradient<b><br />
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">We aren’t just one thing. We’re everything, and we’re gradient.<br />
Gearfest is an annual music and fashion festival featuring an exciting array of artists on the rise. This year’s theme: Gradient. From soothing R&B / Soul to high-energy Hip-Hop, Gearfest: Gradient embodies the colorful spectrum of Blackness.</span><br />
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><span class="button-15">Creative</span> March 2019</span></div>
https://freight.cargo.site/t/original/i/W2548435629644484605743663459408/04-PASSINGTIME-3-crop.png
<div class="page-title"><span class="caption-alt">Spotify Premium — Gift Cards<b><br />
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">Spotify Premium is the perfect companion for every occasion. What says ‘Happy Birthday’, ‘Merry Christmas’, and ‘Gooood morning’‘ better than a token to access all the music you’ll ever need?</span><br />
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><div class="page-title"><span class="button-15" style="color: rgba(0, 0, 0, 0.6);">Creative</span> <span style="letter-spacing: 0em;"> January 2021</span></div></span></div>
https://freight.cargo.site/t/original/i/M2569032607834268268860790320208/Jordan-DRONE.mov
<div class="page-title"><span class="caption-alt"><div class="page-title">Jordan Brand — Greatness is Watching</div><b>
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">When the best 1v1 basketball players in the world compete, greatness watches. We used 3,000 drones to create a first of its kind takeover of the Brooklyn Bridge for Jordan Brand’s The One Tournament, a 17-city global competition that determines the best one-on-one hooper alive.</span><br />
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><span class="button-15">Creative</span> </span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);">August 2025</span></div>
https://freight.cargo.site/t/original/i/V2569049664136560678481243712592/Group-Shot_2-CROP-2.jpg
<div class="page-title"><span class="caption-alt">Clarks — NYC Wallabee<b><br />
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">Ask any New Yorker about their feelings towards the city and they’ll probably explain it as something of a love—hate relationship. No one captures that feeling better than Radio Raheem of Spike Lee's 'Do the Right Thing' (1989). A character who brilliantly embodies New York City life, Hip-Hop culture, and the cyclical battle between love & hate. </span><br />
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><span class="button-15 product-design-tag">Product Design</span> July 2022</span></div>
https://freight.cargo.site/t/original/i/T2569064970543816767866211707984/DSD-COVER-CROP.png
<div class="page-title"><span class="caption-alt">Jordan Brand — Don’t Stop Disbelieving<b><br />
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">When Jayson Tatum led the Celtics to victory in the 2024 NBA Finals, he sent a message straight to all those who doubted him. And for the ones still refusing to give him his flowers? We put the message where they couldn’t miss it. Everywhere.</span><br />
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><div class="page-title"><div class="page-title"><span class="film-tag">Film</span> <span class="button-15" style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"> Creative</span> <span style="letter-spacing: 0em;">July 2024</span></div></div></span></div>
https://freight.cargo.site/t/original/i/U2569248941453543631342370860112/Spotify.gif
<div class="page-title"><span class="caption-alt"><div class="page-title">Spotify — All Things Spotify</div><b>
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">An assortment of things I worked on at Spotify. Brand Management things. Social copywriting things. Podcast things. Spotify Premium things. And everything in between. </span><br />
<br />
</span><span class="visual-direction-tag" style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);">All Things </span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"> September 2019 - May 2023</span></div>
https://freight.cargo.site/t/original/i/W2570738981264381216590254615632/AJA-OLYMPICS-2024.gif
<div class="page-title"><span class="caption-alt">Nike — Winning Isn’t For Everyone <b><br />
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">There’s nothing wrong with wanting to win…if you’re willing to do anything that it takes to do so. Leading up to the 2024 Olympics, we tapped Nike athletes to create voicemails that championed their winning spirits and fueled winning addictions. </span><br />
<br />
</span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"><div class="page-title"><span class="film-tag" style="color: rgba(0, 0, 0, 0.6);">Film</span> <span style="letter-spacing: 0em;"> July 2024</span></div></span></div>
https://freight.cargo.site/t/original/i/D2581982658236595532515312970832/Serena-Clip-3-.mp4
<div class="page-title"><span class="caption-alt"><div class="page-title">NikeSKIMS — Bodies At Work</div><b>
<br />
</b><span style="color: rgba(0, 0, 0, 0.4);">The world’s been afraid to obsess over women’s bodies. That’s why our sports bras and leggings don’t fit. So what happens when we do obsess? Introducing: NikeSKIMS — designed to the exact specifications of women’s bodies, finally.<br />
</span><br />
</span><span class="film-tag" style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);">Film </span><span style="--font-scale: 0.85; color: rgba(0, 0, 0, 0.6);"> <span class="button-15">Creative</span> September 2025</span></div>
https://tolaoseni.com/work
2025-10-01T03:03:51+00:00
always
0.5
https://tolaoseni.com/nikeskims-bodies-at-work
2026-02-10T23:20:21+00:00
always
0.5
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https://tolaoseni.com/jordan-brand-greatness-is-watching
2025-10-01T07:10:05+00:00
always
0.5
https://freight.cargo.site/t/original/i/K2547178918825619117135164648528/MJ-SITE-HEADER-LR.jpg
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https://freight.cargo.site/t/original/i/S2577643224172177161731379604560/JordanBrand-The-One-Greatness-Is-Watching-1080-small.mp4
https://tolaoseni.com/nike-the-floor-is-ours
2025-10-01T03:03:52+00:00
always
0.5
https://freight.cargo.site/t/original/i/H2547433894942634503417404107856/Nike-TFIO-Caitlin-Clark.jpeg
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https://tolaoseni.com/nike-the-runski
2025-10-01T03:03:52+00:00
always
0.5
https://freight.cargo.site/t/original/i/R2547216692223458852184008731728/Nike-RUNSKI-Event.jpg
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https://tolaoseni.com/nike-lebron-x-bronny
2025-10-01T06:32:30+00:00
always
0.5
https://freight.cargo.site/t/original/i/M2547448905574796114943421492304/LeBron-x-Bronny-Square.jpeg
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https://tolaoseni.com/nike-winning-isn't-for-everyone
2025-10-01T03:03:52+00:00
always
0.5
https://freight.cargo.site/t/original/i/A2547477050952820994323733326928/Nike-Olympics--24-Social---A-ja.jpeg
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https://freight.cargo.site/t/original/i/A2575822743038593758120915020880/Winning-Header.png
https://tolaoseni.com/jordan-brand-don't-stop-disbelieving
2025-10-02T04:48:29+00:00
always
0.5
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https://tolaoseni.com/spotify-all-things-spotify
2025-10-01T06:07:22+00:00
always
0.5
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